Web Fabrika

A new design for the site, without losing what already works

An outdated site turns away the customers Google has already brought you. In a redesign we keep the domain, the addresses and the content that brings you traffic — and change the look, the mobile version, the speed and the structure. The old site keeps working until the new one is ready.

  • A free audit of your current site
  • A demo within 24 hours, no deposit
  • 301 redirects and the URLs kept

Sample concept: drag the line — the same content, before and after a redesign.

your-company.com — same domain, same addressesSample concept

Does your site need a redesign?

Tick the signs that apply to your site. The answer is honest, not a sales pitch — sometimes a refresh is enough.

What is kept and what changes

Your site has value built up over years — history in Google, copy that works, reviews. A redesign protects that and changes only what is holding you back.

We keep

The value you have built over the years.

  • The domain and the page addresses — the working URLs stay; the ones that change get a 301 redirect.
  • The copy that ranks — a page Google already shows is not rewritten for the sake of it.
  • The content — photos, articles, galleries and data are migrated; nothing is lost.
  • The Google Business profile and the reviews — the link between the site and the profile stays intact.
  • The site being up — the old site takes visitors right up to the moment of the switch.

We change

What is costing you customers today.

  • The design and the first impression — a look that matches the level your business is at now.
  • The mobile version — most of your visitors are on a phone; the site is built for them first.
  • The speed — optimised images and clean code; a slow site loses people before it has loaded.
  • The structure and the navigation — the visitor finds the service, the price and the phone number in seconds.
  • The route to an enquiry — clear call buttons and a form on every page, not only on "Contact".
  • Being able to run it — a panel where you change prices, text and photos yourself.

A redesign without losing SEO

The most expensive mistake in a redesign is not a design one but a technical one: addresses changed without redirects, pages deleted that were ranking, titles and metadata lost. Google loses the thread — and the traffic falls.

So the SEO part is not an afterthought at the end; it is the frame the whole redesign is built inside. Here is what it covers on every project.

  1. An audit of what worksBefore we touch anything, we look at Search Console and Analytics: which pages bring you traffic, for which searches, which copy ranks.
  2. A map of the addressesEvery old URL gets a fate: it stays the same, or it points with a 301 redirect to its new equivalent. No working page disappears into a 404.
  3. Carrying the signals overTitles, meta descriptions, internal links and schema markup are carried over and improved — not written from scratch blindly.
  4. Building on a test addressThe new site is built separately, hidden from Google, and checked on a phone and a desktop. The old site carries on undisturbed.
  5. The switch and watching after itWe launch the new site, submit the sitemap in Search Console and watch indexing and traffic afterwards, so we can react at once to anything odd.

From the outdated site to the new look

Six steps. The first payment comes after you have seen the demo and approved the direction — the demo is free and needs no deposit — you pay only after you approve the direction.

  1. A conversation and an auditWe look at the current site: what works, what loses customers, what you want to be able to change yourself.free of charge
  2. A free demoA design of the home page with your content, logo and colours — you see the "after" before you decide.within 24 hours
  3. Approval and a planWe agree the scope, the pages and the map of the addresses. Only then is there a first payment.50% at the start of the project
  4. The buildThe new site is built on a test address — design, mobile version, speed, content. The old one keeps working.7–14 working days
  5. Migration and 301sWe carry the content over, switch on the redirects and test every page and every form.before going live
  6. Launch and checksWe switch to your domain, submit the sitemap and watch Search Console afterwards.minutes, not days

How much does a redesign cost?

A redesign is carried out as a new site inside our packages — the audit of the old site and the demo are free, and the migration and the redirects are part of the work, not an extra.

For a smaller site

Starter Website

from €749

For a small business that needs a professional online presence and its first enquiries. Includes shared hosting for 1 year.

  • Pages – up to 5
  • A bespoke design, not a template
  • Mobile version for phone, tablet and desktop
  • Admin panel — edit it yourself
  • Content migration and 301 redirects
Most popular for a redesign

Business Website

from €949

For a business with several services that wants an English version, online booking and to be found locally. Includes shared hosting and a domain for 1 year.

  • Up to 10 unique pages
  • A CMS panel — you change text, prices and photos yourself
  • Shared hosting and a domain for 1 year
  • A Google Business profile + Search Console
  • Content migration and 301 redirects

Payment: 50% at the start of the project and 50% on delivery of the finished website. We work until you fully approve it, with no limit on revisions. If your current site has an online store, the redesign is carried out in the Online Store package, from €1199. The full lists are on the pricing page.

The standard every project finishes at

We do not publish "before" versions of other people's sites without permission — but you can see what the websites we build look like. That is the standard for a redesign too.

Website for BebeLand — a children's party centre in Sofia, built by Web Fabrika
Children's party centre · Sofia

BebeLand

A redesign of the party centre's website, new pages and a blog — and changes go live as soon as the business asks for them.

RedesignCalendar of free datesOngoing maintenance
View the project
Website for Argotrans — roadside assistance in Sofia, built by Web Fabrika
Roadside assistance · Sofia

Argotrans Roadside Assistance

A service people look for urgently, from their phone — so the site is built around the quick call and clear services.

Click-to-callLocal SEOMobile first
View the project
Website for Viki Klima — air conditioning servicing in Sofia, built by Web Fabrika
Air conditioning · Sofia

Viki Klima

Servicing and cleaning of air conditioners — a transparent price list and an online request, so customers are not lost on the phone.

Online requestPrice listLocal SEO
View the project
Website for Beauty Nails by Betyna Yovcheva, built by Web Fabrika
Beauty · Nails

Beauty Nails by Betyna

An elegant gallery of designs and easy online booking — the site sells visually, just like the service itself.

GalleryOnline bookingSEO
View the project
Website for Milenkovi 2018 — aluminium railings, built by Web Fabrika
Aluminium railings

Milenkovi 2018

A manufacturer with completed projects — the project gallery is the main argument for trust, so it sits at the centre.

Project galleryLocal SEOResponsive design
View the project
Milenkov Shop online store — components for aluminium railings, built by Web Fabrika
Online store · Railings

Milenkov Shop

The online store of Milenkovi 2018 — a catalogue by system, search by code, a basket and courier delivery.

Online storeCatalogue and searchSpeedy/Econt delivery
View the project
Website for ViK Petrov — a plumber in Sofia, built by Web Fabrika
Plumbing · Sofia

ViK Petrov

A plumber's website: a request for a site visit and quick contact in an emergency, optimised for local search.

Site visit requestQuick contactLocal SEO
View the project

The next one could be yours

You see it free of charge, before you decide.

Get a website quote
5.0 on Google

What our clients say

Real reviews from real projects — two of the authors own websites from the portfolio above.

★★★★★
„I am extremely surprised by how quickly my website was built. Everything he did on it took less than 2 days. There is nothing about the site that I do not like. I am very happy. Thank you from the bottom of my heart!“
Betina Yovcheva Google review (translated from Bulgarian) · Owner of Beauty Nails by Betyna
★★★★★
„I am very happy with how the website and the online store were built! Communication was easy and pleasant, everything was done the way I wanted, and the end result is great. I recommend them wholeheartedly!“
Miroslav Milenkov Google review (translated from Bulgarian) · Owner of Milenkovi 2018
★★★★★
„Very professional work. I trusted him and I do not regret it!!! Do not hesitate — book a consultation with the guy.“
Teodor Petrov Google review (translated from Bulgarian) · Web Fabrika client
★★★★★
„Incredibly good attitude towards the client and the work, speed and fairness, decent prices, and above all professionalism!!!! I recommend them wholeheartedly.“
Alex Masarski Google review (translated from Bulgarian) · Web Fabrika client

Questions about a website redesign

In a redesign you keep the domain, the history built up in Google and the content that works — what changes is the design, the structure, the speed and the code. A completely new site on a new domain mainly makes sense when you rebrand. If you are not changing the name of the business, the redesign is the safer route — we tell you honestly which one is for you after the audit.
The risks in a redesign are known and they are managed: before the start we check which pages bring you traffic, we keep the working URLs, and the ones that change get 301 redirects; we carry over titles and metadata and submit the new sitemap in Search Console. Positions in Google cannot be guaranteed by anyone, but the whole point of the process is that you do not lose what you have already earned. For active improvement there is SEO optimisation.
The redesign is carried out as a new site inside the packages: Starter Website from €749 or Business Website from €949 with a panel for making changes yourself, shared hosting and a domain for a year. The audit of the old site and the demo are free. If you also have an online store — from €1199. In detail — on the pricing page and in how much a website costs.
The demo with the new look is ready within 24 hours. After approval the site is ready usually within 7–14 working days after the demo is approved; with many pages or extra features we tell you the deadline before the start. The old site works throughout.
Yes. The new site is built separately, and yours carries on taking visitors and enquiries without interruption. The switch happens when everything has been checked, and it is a matter of minutes, not days.
We carry it over: pages, copy, photos, articles, galleries. Together we look at what has gone out of date and update it, while the copy that works is not touched for the sake of it — it is part of the reason Google shows you.
No. After the audit we tell you which is more sensible: staying on the same platform with a new design, or clean, fast code without unnecessary add-ons. The decision depends on what you need to change yourself and which features you use — we explain which and why before the start.
Yes. Even in the Starter Website (from €749) you get an admin panel and a short training session — you change text, prices and photos from your phone, without waiting for a developer. The first year of maintenance is on us, and after that it is optional — €250/year, if you would rather not deal with it.
Stefan Borisov of Web Fabrika
Stefan Borisov client contact +359 895 464 570
Opening hours: Monday to Sunday, 9:00 – 21:00. We answer in writing every day.
Languages: Bulgarian, English and German.
Prices: from €749, the demo is free and needs no deposit — you pay only after you approve the direction — see the packages.

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