Web Fabrika
Local SEO National SEO

Website + SEO —
visibility in Google

We build websites engineered for search engines from day one. No SEO surcharge later — everything is included.

0%
of online experiences begin with a search engine
0%
of users never go beyond page 1
higher ROI from SEO vs paid advertising

Choose a strategy for your business

Different goals require a different approach. Find out what suits you.

Local SEO — dominate your city

  • Optimisation for "service + city" queries
  • Google Business Profile optimisation
  • Local citations and directories
  • Review strategy (Google reviews)
  • Local schema markup
  • Maps integration and NAP consistency
  • Competitor analysis in the region
  • Monthly reports with rankings

National SEO — visibility across Bulgaria

  • In-depth keyword research for your industry
  • Building domain authority
  • Blog strategy and content marketing
  • Link building from authoritative BG websites
  • Technical SEO audit and fixes
  • Core Web Vitals optimisation
  • Entity SEO and Knowledge Graph
  • Weekly rankings monitoring

The SEO process step by step

A structured approach to achieving lasting positions in Google.

Step 01

Audit

We run a full technical and content audit of your website. We identify every issue holding back your Google rankings.

Step 02

Strategy

We develop a tailored SEO strategy based on your goals, industry and target audience. We define the keywords and the priorities.

Step 03

Optimisation

We apply every on-page and technical optimisation. We fix the speed, structure and code of the website for maximum effect.

Step 04

Content

We create and optimise SEO content that answers your customers' questions and keeps visitors on the website longer.

Step 05

Monitoring

We track rankings, traffic and conversions every month. We adapt the strategy to the results and to Google's algorithm updates.

Everything you need

A complete package with no hidden extras — from technical optimisation to monthly reports.

🔍

Keyword Research

In-depth research into keywords with commercial intent, competitor analysis and prioritisation by potential.

📄

Meta optimisation

Optimised title tags and meta descriptions for every page, targeting CTR and the right search intent.

📊

Schema Markup

Structured data (LocalBusiness, FAQPage, Product) for rich snippets in Google and better visibility.

Page Speed optimisation

Core Web Vitals improvements — LCP, CLS, INP. Image optimisation, caching strategy and minification.

📍

Google Business Profile

Full optimisation of your Google Maps profile — categories, photos, posts, review replies.

📈

Monthly reports

Detailed reports with keyword rankings, organic traffic, conversions and a plan for the next month.

Frequently asked questions about SEO

SEO is a long-term investment. For new websites the first measurable results appear after 3–4 months, and significant growth after 6–9 months. For existing websites with a solid foundation results come faster — sometimes within 4–6 weeks of on-page optimisation.
No agency can honestly guarantee a specific position — Google controls the algorithm. What we do guarantee is transparent work, measurable growth in organic traffic and strictly white-hat SEO practices. Our clients see sustainable growth, not short-term tricks.
Local SEO targets users in a specific city or region — suitable for physical shops, restaurants, lawyers and doctors. National SEO is for businesses operating across Bulgaria — online stores, B2B companies, SaaS products. The strategies differ significantly.
Not necessarily. We do SEO optimisation on existing websites too. However, if the website is technically outdated or slow, we may recommend a redesign as the foundation — SEO on a slow, low-quality website delivers limited results.
The standard package includes optimisation of your existing content. Producing new content (blog articles, landing pages) is a separate service we can add if needed. We agree everything upfront — no surprises.