Real estate agencies often rely entirely on the portals — and miss that their own website does something the portal can’t: it builds their brand and collects enquiries directly, without displaying them next to a dozen competitors. Here is how much that costs and what it includes.
Short answer: a real estate agency website costs between €790 and €2500 because of the listings system and the search. A catalogue, filters and enquiries are included in the base package.
What the website needs
- A property catalogue — with rich photos of each listing. In real estate, the visuals are decisive.
- Search and filters — by price, location, area, number of rooms. The client wants to get to the right property quickly.
- A page for each property — details, gallery, map, and an enquiry form for that specific one.
- Easy management — so you can add and remove listings yourself, without a developer.
- A presentation of the agency — trust, team, contacts.
The price levels
| Level | Price | Who it’s for |
|---|---|---|
| Base | €790 | Catalogue, search, enquiries, local SEO. |
| Advanced | €1200–1800 | Plus filters, map, listings management, team. |
| Large agency | €2000+ | Many listings, automatic import, multilingual. |
The website and the portals work together
It’s not a choice between the two. The portal and your own website have different roles that complement each other:
- The portal brings visibility — that’s where people search for properties en masse.
- The website builds trust in your agency and collects the enquiries directly, without displaying you next to a competitor.
A client who sees your listing on a portal often checks the agency — and if they find a solid website of your own with other quality offers, they stay with you. The portal attracts, the website reinforces.
Rich photos are the most important element. In real estate the buyer falls in love through the screen — professional photos of each listing bring more enquiries than any other feature.
What the buyer looks for
Someone looking for a property is in comparison mode and wants control. The website has to give it to them:
- Fast filtering — to reach properties in their budget and area within seconds.
- Plenty of photos — to get a feel for the property before wasting time on a viewing.
- A clear price and details — area, floor, features, without having to ask.
- Easy enquiry — a single button to get in touch about that specific property.
And what about us?
A real estate agency website with us starts at €790 with a catalogue, search, enquiries and local SEO. You see the design with a free demo within 24 hours. More on our real estate agency websites page.
In summary: A real estate agency website costs €790–2500 and must have a catalogue, search with filters, a page for each property and easy management. It doesn’t replace the portals — it builds your brand and collects enquiries directly. Rich photos bring the most — in real estate the buyer chooses with their eyes first.